CEO, Luan Cox Named to Inc. 2023 Female Founders List

NEW YORK CITY, April 4, 2023 – Inc. today announced its sixth annual Female Founders list, honoring a bold group of 200 women whose innovations and ideas are shaping the world into a better place.

The founders cross all industries and bring with them unique stories of success from each stage of the entrepreneurial journey — from startup to going public, being acquired by big buyers, or spending decades at the helm of an organization. They are reinventing everything from shoes to food and are challenging issues like financial literacy and reproductive health.  

Each year, Inc. editors review thousands of applications highlighting female founders who are challenging the status quo and tackling some of the world’s biggest problems. The list features women who have overcome challenges and lifted those around them, while leading impactful organizations across the country. They join the ranks of previous honorees including Jessica Alba, Tracee Ellis Ross, Rihanna, and Shonda Rhimes.

Luan is the founder and CEO of FinMkt, which she has built from the ground up and tripled revenue for the past two years. As a seasoned entrepreneur and fintech veteran, Luan has made a name for herself in the industry, going back to the 90’s, when she took part in essentially inventing the modern fintech SaaS model. Since that time, she has been a thought leader and influencer in the fintech industry. Since then, she hasn’t stopped innovating and introducing revolutionary fintech products to the market.

Luan is a fantastic mother of two and has been a mentor and role model for women throughout her career. Her drive and dedication are infectious throughout the company. She is a true compassionate and supportive leader, who provides opportunities for employees to learn and grow within the company.

About Inc.

The world’s most trusted business-media brand, Inc. offers entrepreneurs the knowledge, tools, connections, and community to build great companies. Its award-winning, multiplatform content reaches more than 50 million people each month across a variety of channels, including websites, newsletters, social media, podcasts, and print. Its prestigious Inc. 5000 list, produced every year since 1982, analyzes company data to recognize the fastest-growing privately held businesses in the United States. The global recognition that comes with inclusion among the 5000 gives the founders of the best businesses an opportunity to engage with an exclusive community of their peers, and the credibility that helps them drive sales and recruit talent. The associated Inc. 5000 Conference is part of a highly acclaimed portfolio of bespoke events produced by Inc.

About FinMkt

FinMkt is revolutionizing digital lending and payments technology with a fully customizable, multi-lender, full credit spectrum, embedded SaaS solution. FinMkt's award-winning, API-driven platform offers both end-to-end and modularized consumer financing, loan origination and payment technology that empowers lenders, merchants, and enterprise partners to control their destiny with a customized solution tailored to their unique brand. FinMkt's proprietary, omni-channel and product agnostic SaaS platform is optimized for home improvement, healthcare, and retail.