Who We Are

Financial technology innovators who are revolutionizing BNPL & Consumer Financing through our multi-lender, omni-channel, highly customizable and scalable SaaS platform.

By enabling more lenders and financial institutions to enter the space, more products are sold and customers have better access to a range of financial options.

Meet Our Leadership

Luan Cox

Founder, Chief Executive Officer
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Prior to FinMkt, Luan served as Founder of Interactive Data Managed Solutions (IDC Acquired by Warburg Pincus and Silver Lake/ICE) and built other fintechs to successful exit including: Stockpoint (acquired by Dow Jones/IDC) and Quote.com (acquired by Lycos/IDC). Named Top 50 Financial Technology CEOs of 2022, Top 25 Women Leaders in FinTech, NYC FinTech Women’s Inspiring FinTech Females, Top Women of Color in FinTech.

Sri Goteti

Founder, Chief Technology Officer
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Sri's past experience includes Senior Director of Technology for Interactive Data Managed Solutions – Americas, where he built and led a global team in developing both adviser and investor-focused market data systems and front-end applications currently licensed by over 350 global financial institutions including Wells Fargo, Citi, JPMorgan/Chase, Pershing, Bank of America and the NYSE. Named Top 25 Financial Technology CTOs of 2022.

Nate Barber

Chief Financial Officer
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Before joining the FinMkt team, Nathan began his career with JPMorgan’s investment banking group in New York and San Francisco. During his tenure there, he worked on a variety of mergers & acquisitions and capital raising transactions with software and technology clients. In total, he has advised corporate clients on transactions valued in excess of $12 billion.

Jolynn Swafford

Vice President, Growth and Partnerships
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Prior to joining FinMkt, Jolynn served in various executive roles in the healthcare industry for over 20 years. Throughout the span of her career, she was a global top achiever in SaaS and consulting services sales. She has worked with EY, PwC, Oracle, Gartner, Texas Health and Children's Health. Jolynn is also a master life coach.

Erin Smith

Chief Marketing Officer
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Before entering the fintech space as Brand Manager at small business lender, Lendistry, Ms. Smith's career was largely in the real estate and financial sectors. She has held previous positions at Keller Williams Realty and Morgan Stanley. However, fintech turned out to be a natural fit for Ms. Smith who enjoys the challenge of being both analytical and creative.

Meredythe Goethe

Vice President, Operations
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Prior to FinMkt, Meredythe's career has spanned a variety of industries where she has led teams in brand and marketing efforts and used her talent for research and attention to detail to implement results-driven improvements. Ms. Goethe specializes in communication design to enhance human operations and company profitability.

Jackie Bass

Jackie Bass

Vice President, Marketing
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DuJuan Brooks

DuJuan Brooks

Solutions Architect
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Chandra Desam

Chandra Desam

Vice President, Engineering
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Saima Khot

Saima Khot

Level Two Support Manager
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Dheeraj Medikonda

Dheeraj Medikonda

Head of Client Solutions
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Chaitali Mehta

Chaitali Mehta

Senior Finance Manager
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Ananth Rajan

Ananth Rajan

Head of Banking Products
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Steve Scotford

Steve Scotford

Project Lead
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Jen Shuttleworth

Jen Shuttleworth

Director of Merchant Underwriting
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